Join this FREE 3-day course andlearn how to create content that will grow your business and establish you as an expert in your industry
What Will I Learn?
Day 1: Content Marketing Fundamentals
Understanding content marketing
Types of content
Identifying your marketing goals
BONUS:
Content Marketing Reading List
Ultimate List of Content Marketing Tools and Resources
Day 2: Idea Generation and Content Planning
How to come up with better ideas
Using pillar content and topic clusters
How to do audience research
Repurposing content
BONUS
"Identifying your customer persona" worksheet
101 evergreen blog ideas
Day 3: Content Promotion
How to get more eyes on your content
What platforms to use to promote content
New strategies for expanding your reach
Bonus:
Content promotion checklist
32 sites that will republish your blogs
Day 3 BONUS: Building your Content Team
When to hire
Who to hire
How to measure ROI on content hires
Bonus:
List of websites to post jobs on
Quick guide to content marketing job descriptions
Who's it for?
Business owners and entrepreneurs who want to grow their audience and increase their brand awareness to make more sales and grow their business. This course is for people who know they need content but have no idea where to begin.