People create content because they want others to see it. For a while, I was a “build it (and build it well), and they will come” type of person. I…
I’ve been on both sides of the table when it comes to hiring freelance writers. Before I transitioned into writing full time, I worked on marketing teams who hired freelance…
It seems like everyone (and their grandma) started a podcast this year. And for a good reason. This year, 64% of Americans listened to at least one podcast. They keep…
It’s the late afternoon and the email quota I’ve set for the day remains untouched. I got on board with the idea that I should be cold emailing about six…
You've probably heard that content is King. Content creates fans. People know they need content. And a lot of companies are getting better at creating content. But a lot of…
What is off-page content? Things that you create and post on your website to engage your audience is considered on-site content. However, if your site is relatively new and doesn’t…
I think it’s an incredible thing how people from all walks to life now have the same opportunities because of the internet. Anyone can sell their services online and help…
My road to full-time freelancing was paved with desperation, inconsistency and negative bank accounts. Self-employment was never something I thought I could achieve. Ever since a freelance marketer visited one…
At some point, we’ve all doubted ourselves. It’s what makes us human by nature. Once you go down that path, it’s easy to convince yourself that you’re not as good…
Marketing tools come and go; this can make it difficult for marketers to know which platforms to prioritize and which ones are just a passing trend. Nowadays, with long-form content…
